10 min to read
Oct 05, 2023
According to the five-year-long McKinsey Design Index study, companies who constantly invested in their design outperformed their peers at nearly twice the rate in terms of revenues and shareholder returns. No wonder since design is the heartbeat of your brand. And great UI/UX design is the catalyst that makes you stand out from your industry counterparts.
Developing sleek, user-friendly interfaces requires deep industry expertise and a keen understanding of human-centered design principles. And here come two options to cover that need — outsourcing design or hiring in-house specialists. Both of them can help you cope with a task, but each has its twists.
This article will dive into the ins and outs of each option and highlight the cases where they work best.
Outsourcing entails delegating design-related tasks to third-party design agencies or freelancers. The 2022 Deloitte global outsourcing survey stated that the absence of a proper retention strategy, high operating costs, capacity gaps, and talent scarcity are the most common reasons for companies to refer to outsourcing.
But is the game worth the candle? Let’s consider the pros and cons of outsourcing design services to find out.
Outsourcing is quite diverse in its nature. The outcomes of cooperation may differ significantly depending on whether you hire a professional design agency or a freelancer. Design agencies usually have established processes for project management, quality assurance, client communication, and data security. This means they can efficiently handle long-term partnerships and provide continuity and support as your design needs evolve.
Here are the benefits cooperation with a design agency can bring to your company.
To sum up, UI/UX design outsourcing provides agility, access to specialized skills, and cost-efficiency while freeing up your internal resources to focus on core business activities.
Outsourcing UI/UX design can work well for many companies, but there are also potential drawbacks and additional efforts that you should consider.
Tip: Bridging the gap between geographically dispersed teams is crucial. Use digital communication tools like video conferences, chats, and project management software to maintain seamless communication. Schedule regular check-ins to ensure everyone is on the same page.
Tip: Share your company’s values, culture, and brand guidelines with the outsourcing team. Encourage a collaborative environment where they can understand and align their designs with your vision.
To reap all the benefits and mitigate potential cons, check the agency’s portfolio, case studies and ask for references before starting cooperation. Websites like Clutch and Superb Companies list independent reviews and can help you make the right choice.
Bringing a dedicated, permanent design professional to the team allows for greater alignment with your brand vision. Just like UI/UX design outsourcing, the process of recruiting and training in-house designers comes with several pros and cons.
While having an in-house UI/UX designer may not be the initial choice during the early stages of a business, it becomes a crucial decision as the demand for design work grows.
Here are the benefits you get by hiring a dedicated designer.
Besides, while the initial cost of hiring an in-house designer may be higher than outsourcing on a per-project basis, it can be more cost-effective if your design needs are ongoing and require continuous work.
Having an in-house designer comes with its own set of challenges and potential drawbacks. You should carefully weigh the key weak points before bringing internal designers on board. Here are some of them.
Tip: Consider hiring remote UI/UX designers or collaborating with outsourcing design agencies to fill in the talent gap. This will give you access to a wider pool of candidates with diverse backgrounds (which is especially handy when your software product targets other countries’ markets).
Tip: Hiring designers from countries with more affordable rates can help you minimize expenses while working with experienced professionals.
Tip: Collaborating with design agencies can help you find reliable candidates faster, as the agency will take over the hiring process. So, you’ll get vetted experts to work remotely with your in-house team.
Tip: Having a talent pipeline can help you expedite the process of hiring a new designer. Also, consider hiring remote professionals or collaborating with design agencies to ensure that your ongoing projects continue without major disruptions.
Now that we’ve explored the advantages and disadvantages of hiring an in-house designer, it’s essential to consider how this decision fits into your broader design strategy. So, let’s look at the factors that can influence your choice.
When deciding between outsourcing design services and hiring an in-house team, several critical factors come into play. Carefully evaluating these factors will help you make an informed decision that aligns with your company’s goals and resources.
Here’s a comparison table to help you choose the right fit for your project.
In a nutshell, hiring an in-house designer is a strategic choice when your organization requires immediate responsiveness, budget predictability, alignment with company culture, and long-term dedication. Chose this option if you:
Outsourcing design can be a practical solution to address hiring challenges and unlock numerous opportunities for your company. Chose this option if you:
Each situation may require a tailored approach to result in more efficient operations and better outcomes.
The good thing is you don’t need to stick to one option only.
You can scale up your in-house team by partnering with a design agency. This approach will give you the advantages of both options and help you bring diversity and fresh ideas to your project.
Powered by a leading software development company, Leobit Design Studio stands as a dedicated team of passionate design experts with a keen eye and wide expertise in UI/UX design.
Recognizing that design is a vital cornerstone of any digital project development, our experts can guide you through the design process and cover every step, including:
We can work with projects of different scales and assign a dedicated UX/UI team to meet your demands and timeline. Despite its young age, Leobit Design Studio has already topped the best UI/UX design agency rating, according to SuperbCompanies. We have experience in a wide range of industries, including retail, entertainment, and wellness. Check our portfolio and case studies to learn more.
Choosing between an in-house design team and outsourcing design services can be a pivotal decision for your company. It should align with your business needs, resources, budget expectations, and long-term goals.
While having in-house experts can offer you predictability and stable expenses, it incurs low flexibility and risks of disruptions if an employee leaves the company. App or web design outsourcing allows you to scale your design needs quickly and gives you access to a wide talent pool across the globe. Choosing a design agency that shares your vision and setting up clear communication channels can help you round the corners and ensure smooth cooperation.